Author user photo

SaaS

Software Industry Revenues and Profitability Trends

Andrew Dailey, Managing Director - MGI Research

Key findings of an independent benchmark related to software industry growth, stock market leaders and laggards and sector profitability are presented.

Author user photo

Mobile

What Does it Cost to Develop a Mobile App?

Sumit Garg, Project Manager - MobilePhoneApps4u

Many factors add to the total cost of mobile app development. What are they and what should be your first consideration when developing an app?

Author user photo

Big Data

Big Data Analytics Ushers in Age of Nano-Marketing

Pravin Vijay, Director-Marketing - Flytxt

Here’s how Communication Service Providers (CSPs) can use nano-marketing to get a competitive edge in the market.

Author user photo

Sales & Marketing

Why Your Startup Needs to Do Content Marketing and How to Do It

Tom Malesic, Founder and President - EZSolution

Here’s how your startup can get its brand out there and start to become an authority in its industry.

Author user photo

SaaS

Looking at The New York Times as a SaaS Company

Tien Tzuo, Founder & CEO - Zuora

Here are key metrics to evaluate any recurring revenue-based business and reduce customer churn.