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Enter "The Age Of The Customer"

Tien Tzuo, CEO - Zuora

An excerpt from the new book, “Subscribed: Why the Subscription Model Will Be Your Company’s Future” explores the economy’s evolution to a customer-centric model.

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Differentiate or Die: 5 Keys to Disruptive Positioning

Bob Wright, Founder & Managing Director - Firebrick Consulting

Driving the need for strategic positioning is not a marketing game - it’s a game-changing CEO-level initiative.

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The 21st Century IT Imperative

M.R. Rangaswami, Co-Founder - Sand Hill Group

The simplicity and low cost of today’s on-demand systems mean all companies must take full advantage of technology – or risk being left behind.

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6 “Musts” for Rebuilding Trust with Customers

Corey Torrence, Managing Director - Blue Ridge Partners

How the new demand for data impacts customer engagement and what technology vendors must do to regain consumer confidence in the wake of recent data breaches.

Consumer Acceptance will Drive VR's Evolution

Tim Bakke, Director - ThePlanCollection.com

The successful use of AR/VR in areas such as retail and real estate rests on the technology’s ability to enhance customer visualization, service and satisfaction.