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It’s Not You, It’s The Category

Christopher Lochhead, Host - Legends & Losers

Why companies, brands and teams are winning/losing based on this single point of failure.

Is Revenue Raining Out of Your Cloud?

Michael E. Smith & Kevin Jackson - Blue Ridge Partners

Critical go-to-market changes tech companies must consider when moving to the cloud.

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Why Interest in Managed Services is Growing

Eric Pelander, Managing Director - Waterstone Management Group

Technology companies are looking to boost their services revenue and profit – and to survive in a cloud-driven world.

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Do You Have a Positioning Problem?

Bob Wright, Founder & Managing Director - Firebrick Consulting

B2B buyers don’t care “how it works.” Tell them “why it matters."

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Peer-to-peer selling is key differentiator for winning sales

Ian Levine, Chief Sales Officer - RO Innovation

Software sales and marketing leaders should use these five peer-to-peer strategies for greater sales enablement and revenue generation.