So You’re Thinking of Spending Money on a Chatbot

Smishad Thomas - eInfochips

Here are a few points to ponder before you give the green light to the bot development process.

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M.R. Asks 3 Questions: Jayaram Bhat, CEO, Squelch

M.R. Rangaswami, Co-Founder - Sand Hill Group

Squelch focuses on customer service after the initial sale, which is especially important for SaaS-based businesses that aim to build long and strong relationships with their customers.

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M.R. Asks 3 Questions: Michael Howard, CEO, MariaDB

M.R. Rangaswami, Co-Founder - Sand Hill Group

The open source enterprise database maker explains why top execs are now mandating open source adoption.

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Enter "The Age Of The Customer"

Tien Tzuo, CEO - Zuora

An excerpt from the new book, “Subscribed: Why the Subscription Model Will Be Your Company’s Future” explores the economy’s evolution to a customer-centric model.

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Differentiate or Die: 5 Keys to Disruptive Positioning

Bob Wright, Founder & Managing Director - Firebrick Consulting

Driving the need for strategic positioning is not a marketing game - it’s a game-changing CEO-level initiative.