Software Pulse
October 28, 2010

Mike SmerkloThe New Era of Cloud-Powered Services

The software industry has reached the “tipping point” in recurring revenue performance strategy. Technology, collaboration, and business model innovations are combining to create new opportunities for “best in class” models to maximize software contract renewals and dramatically reduce SaaS subscription churn.

By Mike Smerklo, ServiceSource

The software industry has transformed itself completely in the past decade with the rise of cloud computing and SaaS. Now, it is about to reinvent itself again in the support and subscription renewals divisions, which can represent up to 40 percent of a technology company’s total revenue stream.

As software companies work diligently to maximize their support and subscription revenue streams, Cloud-Powered Services have emerged as a way to leverage the latest innovations in technology, collaboration styles, and business models to achieve new revenue growth and customer success.


Tech Execs: Join a Dinner Briefing in Palo Alto on Nov. 18

To meet enable businesses to work more virtually and efficiently, companies must build a roadmap for their internal and external constituents that is innovative and transformational and does more with less. Join Cognizant and on Thursday, November 18, 2010 at the Four Seasons Hotel in Palo Alto, Calif. for the third annual executive dinner briefing to discuss “A Roadmap for Next-Generation Technology Solutions.”
Click here to find out more and register.

The Expansion of Indian IT

M.R. Rangaswami

As co-chair of the 2010 NASSCOM Product Conclave, M.R. Rangaswami takes an opportunity to delve into the world of Indian IT businesses and startups and share his knowledge in an interview with Ramya Rajesh from Prayag Consulting in this post to his Blog, M.R.’s Perspectives.

Do You Need a Cloud Strategy? – Part II

Kamesh Pemmaraju

Continuing with Part II of his series, Kamesh Pemmaraju helps enterprises plot a course through the Cloud to develop a business-focused cloud strategy with enterprise and service oriented architecture in this post to his Blog, Leaders in the Cloud

How Innovators are Changing IT Offshoring

A new managed-services business model helps both the customers and the employees of offshore-service providers. Learn more in this article from The McKinsey Quarterly.

Cloud Execs: Join Our Dinner Event in the Boston Area Nov. 9

Sand Hill Group is co-hosting an exclusive dinner event on Tuesday, November 9 at 6:00pm at Henrietta's Table inside the Charles Hotel Cambridge, Mass. The topic for the evening will be "Achieving Technology Leadership in the Cloud" and will discuss implications for ISVs and software-centric organizations. We will also share highlights from our "Leaders in the Cloud" research study. Cloud executives from the Boston area are invited to attend the event for an exclusive dinner and an evening of thought-provoking and insightful peer discussions.

Click here to find out more.

Poll: Service Revenue?

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Top Stories from the Past Week

  1. New York City Workers Going to Microsoft’s Cloud (Datamation)
  2. Salesforce CEO Beinoff Talks Cloud, Calls Zuckerberg Next Bill Gates (eWeek)
  3. Users List What’s Wrong with Software Vendors (ComputerWorld)
  4. Oracle’s Phillips Lands First CEO Job At Atlanta’s Infor (WSJ)
  5. Global CIO: Oracle and Cisco Join Forces on $1-Trillion Idea (InformationWeek)

The Latest Software Business News on

All Headlines: Businesses confer on cloud security.

VC Activity: Hadoop-based enterprise software company Cloudera raised $25 million in funding.

M&A Deals: IBM buys financial governance software vendor Clarity Systems.

Executive Moves: Evernote raises $20 million in investment round.

Quote of the Week

“By capitalizing on the city's buying power, consolidating dozens of separate city agency license agreements into a single one, and paying for software based on use, we'll save $50 million over the next five years.”

- New York Mayor Michael Bloomberg in a statement announcing New York City’s

This Week's Sponsor


Cognizant is a global provider of IT, consulting and business process outsourcing services. Cognizant delivers a better Return on Outsourcing via our single-minded passion to making our customers’ businesses stronger.
Click here for more.

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