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Why Pricing Can Make or Break Your SaaS Company

Lauren Kelley, CEO & Founder - OPEXEngine

Management must view pricing as dynamic and leverage internal data and industry benchmarks to optimize pricing strategy.

Growth Players: SaaSOptics Delivers “SaaS for All”

Clare Christopher, Editor - SandHill.com

CEO Tim McCormick explains his solution for up-and-coming subscription economy businesses that need a simple way out of “spreadsheet hell.”

The Power of Value-Based Pricing

Patrick Campbell, Co-founder & CEO - Price Intelligently

SaaS vendors should abandon their outmoded, “gut”-driven strategies and implement value-based pricing to drive bottom-line results.

Is Revenue Raining Out of Your Cloud?

Michael E. Smith & Kevin Jackson - Blue Ridge Partners

Critical go-to-market changes tech companies must consider when moving to the cloud.

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PLM, BIM, ALM and IoT software providers: how much do you know about customers’ cloud strategies?

Alan Griffiths, Principal Consultant - Cambashi

What software providers must know of customer cloud strategies.