Article April 16, 2012 The TCS Story – Q&A with Vice-Chairman S. Ramadorai Ramadorai played an integral role in the development of TCS. This interview shares unique leadership… ksgoolsby Love0
Article January 30, 2012 Success Comes From Equal Parts of Innovation and Relevance Here are five guidelines for ensuring your company has the right idea at the right… ksgoolsby Love0
Article November 17, 2011 Market Implications of Salesforce.com’s Acquisition of Model Metrics Salesforce.com’s acquisition of Model Metrics has a number of important implications for the cloud computing… ksgoolsby Love0
Article October 3, 2011 Top Five Cloud Myths, Trends, and Recommendations if you ask 10 different cloud vendors to define the cloud, you’re likely to get… ksgoolsby Love0
Article September 28, 2011 Content-Based Marketing If you are an enterprise software vendor, at least half of your marketing programs are… ksgoolsby Love0
Article September 25, 2011 Quit Fooling Yourself – How to Make Sure Your Competitive Analysis Has Real Impact All companies conduct competitive analysis. But in our work with clients, we at Crimson Consulting… ksgoolsby Love0
Article September 25, 2011 How Do You Get Busy Executives to Engage in an Analysis? In a recent group discussion about diagnostic assessments and economic justification tools, everyone agreed that… ksgoolsby Love0
Article July 26, 2011 Three Ways to Fail at Solutions Marketing I recently met with Paul, VP of Solutions Marketing for a technology company. He told… admin Love0
Article June 28, 2011 SaaS Design Principle #3: Don't Just Port Many enterprises and ISVs with on-premise applications have decided to migrate their offering to SaaS.… admin Love0
Article June 14, 2011 The Big O – Outcome Selling Today's buyer is more empowered, skeptical and frugal than ever before, providing a great challenge… admin Love0