ThePulse Software - Cloud - Mobile
08 MAY 2013        
Cloud Computing SAAS Mobile Big Data Sales & Marketing Leadership
This week's issue brought to you by: NetSuite

Software Monetization and Tracking Solution

Michelle Nerlinger

How can software monetization drive pricing and product road map decisions, reduce churn and increase revenue? SafeNet’s VP of marketing discusses trends in strategies and how companies are improving revenue and market share through SafeNet’s cloud-based software monetization and tracking solution.

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Agility through Private PaaS

Bart CopelandHow can enterprises accelerate aligning development, deployment, staging and production teams to focus on innovation? ActiveState’s president and CEO explains how its Stackato private-PaaS technology enables agility. He also clears up some common misunderstandings about the cloud.

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Big Data BI Design

Paul GiurataHow can a company improve the user experience design of Big Data applications? Catalyst Resources gives 11 design tips that will enable an organization to ask better questions, get better answers and make better decisions.

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SW and SaaS Tax Rates

Lauren KelleyWhat are the ranges of tax rates that peer software and SaaS vendors are paying? And how does your company compare? The CEO of OPEXEngine discusses findings of OPEXEngine’s Financial Insights Reports and what the benchmarks reveal.

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Faster BI Insights

Howard DresnerHow can organizations apply the Agile software development methodology in a framework for faster insights through business intelligence? Dresner Advisory Services explains the strategy and the impact on BI tools.

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Sand Hill’s MR Rangaswami Featured in Forbes


MR RangaswamiForbes featured a story on Sand Hill’s founder, MR Rangaswami. The conversation ranges from MR’s early days as a Silicon Valley investor to his efforts to help Indian software companies through NASSCOM to his most recent venture, Indiaspora, a non-profit organization that represents the interests of the entire Indian business community in America. 

Click here to visit the Indiaspora site.

Click here to read the Forbes article, “An Entrepreneur Gives Back,” by Sanjeev Sardana, founder of BluePointe Capital Management

Big Data Boot Camp – May 21, 22 at Hilton New York City

  • Learn about data integration, managing social media data, Big Data analytics, data visualization, database security and data governance, managing unstructured data
  • Panel discussion on Big Data management and data warehouse modernization, with four speakers including Fred Gallagher, general manager, Vectorwise, Actian and moderated by Peter Auditore, principal, Asterias Research
  • 16 speakers
  • Marketplace where buyers can meet with solution providers

To register:
For more information:


This Week's Sponsor: NetSuite


NetSuiteNetSuite Inc. is a leading vendor of cloud computing business management software suites. NetSuite enables companies to manage core key business operations in a single system, which includes Enterprise Resource Planning (ERP), Accounting, Customer Relationship Management (CRM), and Ecommerce. NetSuite's "real-time dashboard" technology provides an easy-to-use view into up-to-date, role-specific business information.