In partnership with RevOps2, we are conducting research on how COVID-19 is impacting SaaS companies. Our goal is to use the collective knowledge and actions of our membership to provide insights and guidance to the overall SaaS industry. All information will be aggregated and anonymized to protect the privacy and confidentiality of every participant.
"As the SaaS industry continues to become more sophisticated, operators and investors are looking more closely at performance-driving metrics," said David Spitz, managing director of KBCM's Technology Group and primary author of the survey.
SaasOptics CEO, Tim McCormick has seen his share of businesses go from start-up to acquisition. Having helped businesses like ISS grow from $5M to over $400M and helped their IBM acquisition for $1.9B, he's the right person to detail how SaaS businesses can either misstep or experience rapid growth.
Where do you find SaaS operational benchmarks? How accurate and statistically valid are the available benchmarks? And how do you benchmark KPI’s without spending too much time and money? Ray Rike has answers.