ThePulse Software - Cloud - Mobile
29 NOVEMBER 2011
Cloud Computing SAAS Mobile Big Data Sales & Marketing Leadership
This week's issue brought to you by: QlikView
Leadership Kathleen Goolsby
Software Startup Profile: Q&A with Virtual Bridges CEO, Jim Curtin

By Kathleen Goolsby, Editor,

Launched in April 2006, in Austin, Texas, Virtual Bridges is ranked as a Major Player by IDC, a Cool Vendor by Gartner, and is ranked among the Top Emerging Vendors (CRN), Top 10 IT Companies to Watch in 2010 (Robin Bloor), and Top 10 Virtualization Companies (ServerWatch). CEO Jim Curtin explains why and also shares advice for software startups.

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Leaders in Enterprise Mobile Strategies - Sand Hill Report and December Webinar

Sand Hill Group conducted a study in September - October 2011 to gauge enterprise CIOs, CTOs and other IT managers' insights into the challenges, opportunities, best practices and lessons learned regarding their companies' efforts and policies in transitioning to enterprise mobility.

Based on 20 in-depth interviews of enterprise CIOs, CISOs, principals and vice presidents, as well as a quantitative survey of 53 enterprise executives, the Sand Hill report, “Leaders in Enterprise Mobile Strategies: Tug of War Between Business Value and Risks,” details use cases, driving factors, and issues around security, the Bring Your Own Device model, and fragmentation of the market. The report includes a roadmap that enables enterprises to take action now and seize the dynamic opportunities of a mobile environment.

Join us for a one-hour Webinar on December 8 to hear key takeaways from the study and participate in a panel discussion with industry experts and CIOs who will share their views and reactions to the study findings.

Click here to register for the Webinar.
Click here to purchase the report.

Ken Berryman Could an "Occupy" Movement Invade Your Cloud?!

By Ken Berryman, SVP Strategy and Corporate Development, BMC Software

It could happen - disgruntled IT managers and executives sitting shoulder to shoulder with their business partners in a tent city protesting the rising costs of clouds that are controlled too closely by infrastructure vendors.

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Webinar: Critical Metrics for Benchmarking Software Company Success

Today's most successful software companies are leveraging a variety of new revenue models to effectively monetize and drive value. By leveraging real-time benchmarking, they are able to gauge performance and accelerate growth. Attend NetSuite's December 15 webinar and learn how your software company can:

  • Gain real-time visibility across finance, sales and service with role-based KPI dashboards
  • Understand the critical metrics needed to evaluate success of your software business
  • Benchmark your SaaS or on-premise software businesses with standardized metrics

Speakers: Lauren Kelley, CEO, OPEXEngine, and James McGeever, COO, NetSuite.

Click here to register for the Webinar (Dec. 15, 10 a.m. PT / 1 p.m. ET)

Mobile SandHill

The new mobile version of is getting great traffic. Use your smartphone or tablet and check it out today!

Joe Cordo Big Data
Right Time Revenue Optimization: The Big Data Opportunity for Marketing

By Joe Cordo, CMO, Extraprise

Can you identify and define your markets and customers that represent the highest revenue and profitability potential - and also define how to build more brand loyalty and tie that to profitability? Learn how to transform Big Data into customer intelligence.

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Did you know?

IT Buyers - When negotiating a SaaS contract, what are the 9 most important things for you to consider?

Have you observed the difference in's strategy for platform vs. applications acquisitions?

Market Implications of's acquisition of Model Metrics.

What's the difference between NYC's tech community and Silicon Valley?

Power Assure landed $1,000,000 in VC funding.

Microsoft acquired VideoSurf.

This Week's Sponsor

Informatica - The Data Integration Company

QlikTech was founded on the belief that business intelligence (BI) should be about business users. Traditional BI solutions have become bloated, complex software stacks, leaving users confused and frustrated. For 18 years, QlikTech has focused on simplifying decision making for business users across organizations. We pioneered new approaches to accessing, managing, and interacting with data. Our QlikView Business Discovery platform is recognized as a groundbreaking solution. Combined with a relentless focus on customer success and a vibrant, passionate user community, it's no wonder more than 16,000 companies in over 100 countries use QlikView, with an industry-leading 96% satisfaction rate.

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News & Resources
Software Companies|IT Buyers|Startups
The Pulse

The Pulse is the newsletter of, the online business strategy destination for the software, cloud, and mobile ecosystem.

Publisher: M.R. Rangaswami
Editor: Kathleen Goolsby
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