Software Pulse

Business Strategy for Software Executives

December 10, 2008

Bryan Stolle

How to Survive – and Thrive

It’s not the apocalypse but it is time for savvy, strong leadership at young tech companies. Here are ten tools for a recession survival kit.

By Bryan Stolle, Mohr Davidow Ventures

This period in history is unique indeed. Books will be written. Meanwhile this is no time to curl up in the fetal position.

Yes, the environment for young companies is problematic at best. Business is slowing. Visibility into 2009 – much less 2010 - is uncertain. Capital markets are all but closed to many. But history shows that some of the strongest and most valuable companies emerged from tough economic times. Today’s sobering headlines are sending a clear message: executives must plan accordingly.


Your Source for Software Business News

Every day, gathers the latest news, blog posts and analysis that shape the software business. View a complete list of top stories, latest stories or review the list on the right for the latest news by topic, including SaaS, M&A, Cloud Computing and venture capital. And every Friday morning, read a summary of the week in the Software News Summary.

SMBs Move to On-Demand Infrastructure

Bill McNeeA new study from Saugatuck Technology confirms what has long been suspected: small and mid-sized businesses offer great opportunity for on-demand IT. Bill McNee and Mike West explain the trend in this post to the Blog on SaaS.

How to Avoid the “Monk” Factor

Stefanos Damianakis Stefanos Damianakis of Netrics explains that a new approach can help companies solve their data problems better than an obsessive genius like the one on the TV show. Read why in this post to the Blog on operations.

Publish Your Perspective! wants your opinions. Send your thoughts on the enterprise software industry to editor, Maryann Jones Thompson ( and have your opinions published on our site.

Leading through Uncertainty

The range of possible futures confronting business is great. Companies that nurture flexibility, awareness, and resiliency are more likely to survive the crisis, and even to prosper. Read why in this feature from The McKinsey Quarterly.

Poll: How Bad Will It Get?

For software companies still doing well today, how bad will this recession hit?
Take our Pulse Poll >>

Last week, readers speculated as to whether more software vendors will open source their products in light of the challenging economy.
Give us your opinion and see the results >>

More at

Silicon Valley companies looking to reprice underwater stock options.
Read the most important enterprise software industry news of the week >>

Open source RIA developer Appcelerator receives $4.1 million.
Monitor the latest software venture capital deals >>

WebVisible acquired Adapt Technologies.
Size up last week’s software M&A deals >>

Jeremy Jaech named CEO of Verdiem.
See who’s made it to the top in our list of recent software executive appointments.

Send us your feedback on this newsletter and the site.

Parting Thought

“Failure defeats losers, failure inspires winners.”
— Robert T. Kiyosaki

Courtesy of Malcolm Kusher, The Kushner Group



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