Executive Briefings

This white paper from Waterstone Management Group explores different ways to calculate retention, the value of higher retention and how to determine the cost of customer retention.

This eInfochips white paper discusses the testing of a prototype implementation of a complete vehicle-to-vehicle communication system for enhanced road safety.

This white paper from Saama takes a look at key paradigms that will shape the coming years of big data success, based on recent research and practice.

This guide from BluePay answers some frequently asked questions and debunks some myths surrounding Payment Card Industry (PCI) compliance.

This case study explains how a SaaS company with disconnected sources of customer data now uses a solution that enables analyzing and acting on the data.

HelloID is Tools4ever’s cloud single sign-on (SSO) portal solution. This white paper describes how this solution provides unified access for end users to organizational resources, in the simplest way possible.

If an ERP system upgrade process is viewed as an opportunity to resolve data quality issues, it’s beneficial to include a data warehouse and a BI solution as part of the upgrade. This white paper discusses the benefits.

This case study discusses medical tech company Stryker Corporation’s selection of a license management platform to enable its business transformation, growth and increased customer satisfaction in the midst of medical capital budgets shrinking.

The paper discusses five data deficiencies that keep companies from turning data into knowledge and explains the importance of the role of a data ecologist instead of a data strategist or IT leading the charge.

This white paper from eInfochips discusses test automation challenges and best practices to achieve a higher project success rate.

This white paper showcases how energy and utility providers can unlock potential service opportunities using a reliable predictive analytics solution across all stages of the business cycle.

This thought leadership paper from Kevington Advisors describes the characteristics and consequences of the Next-Gen Internet (NGI) and how to find profit pools and thrive in the midst of the changes to industries and markets.

This white paper highlights some of the operational challenges that advertising firms face today and illustrates how deploying NetSuite can help agencies run their operations more effectively.

This paper provides an overview of the top six sales methodologies in 2015 and tips for using them more effectively. It also discusses how to tap into social intelligence to drive sales capacity and highlights a way to maximize the WOO (window of opportunity) with customers.

This Omlis report looks at why traditional financial institutions are losing the battle against cybercrime.

In this white paper Omlis identifies key issues present in the Western European financial industry’s approach to sustaining profitability and customer loyalty through their mobile and other digital offerings.

This white paper discusses a method of defining and using data assets as a foundation block for faster and flexible analytics solutions.

This SlideShare executive briefing from Play Bigger Advisors ranks the top 100 U.S. technology companies that are growing in value the fastest, including the top 11, dubbed as “Super-Unicorns.”

This BDNA white paper explains how next-generation data-driven IT asset management can help control costs, mitigate risks and enable standardization by aligning IT asset management with enterprise goals.

This whitepaper from Indix explains why product intelligence is critical to the commerce revolution.

This white paper from BDNA examines the challenge of preparing for a licensing audit.

This white paper from BDNA discusses best practices for enterprise IT data quality.

This white paper from Scry Analytics discusses the future growth of the data analytics outsourcing sector in India as well as various myths and hype related to it.

This white paper from Monexa examines the top trends in billing that impact business growth.

This industry brief by Cloudera discusses how financial services firms can address Big Data challenges with its enterprise data hub, built on Apache Hadoop. It includes three customer case studies.

This industry brief from Cloudera discusses three factors entrenching Big Data within financial services and the benefits of its enterprise data hub, built on Apache Hadoop.

This Cloudera brief considers three financial services business cases tied to federal regulations that have historically required dedicated and specialized technology for compliance.

This Cloudera industry brief discusses three critical facets IT teams within financial services firms need to address when data and workload mix accommodate a multi-tenant environment.

This executive briefing by Lightspeed Venture Partners presents an overview of India’s enterprise startups that are cloud native, have cracked a global market and are prospects for partnering and investments.

This white paper provides an understanding of the considerations surrounding deploying a cloud billing solution for your IaaS business.

This report introduces predictive apps and advises application development and delivery (AD&D) professionals on how to prepare for this new model.

This white paper discusses the paradigm shift with Big Data 2.0 to a diverse landscape of data driven platforms, each delivering unique values and abilities within a Hybrid Data Ecosystem (HDE).

This white paper discusses the maturation of Big Data, including why and how companies are utilizing it, associated challenges, popular uses cases and types of projects being implemented, including operational analytics.

This fast, agile and scalable analytics platform is the first end-to-end analytics platform built to run 100 percent natively in Hadoop.

This Channelplace infographic shows the relationships between some of the biggest names in the software industry.

This report focuses on 63 Hadoop practitioners’ responses to a May 2014 survey and presents information on complexity of data, satisfaction with Hadoop initiatives and more.

Chasm Group has evolved its thinking on how technology adoption operates, especially for Web-based apps and social media.

This briefing shared by Chasm Group is an overview of Nest’s market development strategy used to sell smart-home thermostat units.

This white paper provides real-world customer perspectives and Persistent Systems’ guidance on technologies that ISVs and enterprises should adopt, evaluate for future use or retire over two years. It explores cloud, mobile, BI/analytics and social technologies as well as tech trends in telecom and media, banking and healthcare.

This report reveals the findings in a study conducted by Zinnov, a leading market expansion and globalization advisory firm. It covers key business and IT trends of the 28 million SMBs operating in the United States.

To create a benchmark of exactly what is happening with Hadoop, Sand Hill Group in September-October 2013 conducted a survey of individuals directly involved in evaluating and implementing Hadoop in their organization. Read the report of key findings.

This paper outlines why Elastic In-Memory technology is a great alternative approach for delivering best performance on analytical queries.

This Persistent Systems whitepaper explains how making incremental changes to conventional BI architecture as a part of a Big Data rollout strategy can benefit a company’s ROI.

Following these five integration imperatives will allow software executives to proactively manage an M&A integration plan.

This white paper lays out a plan organizations can use to better understand how and why customers contact them by applying “Anticipate, Simplify, Learn” as a framework to help achieve better business and customer satisfaction outcomes.

Clarizen, a SaaS project management software company, had a challenge with converting free-trial users to paid users. Read the case study of how WalkMe helped them address this challenge and also achieve other benefits.

This point-of-view paper presents a perspective on software-defined networking. It discusses the virtual networking primordial soup and whether network virtualization will be fulfilled via open flow in the short term.

Firebrick Consulting recently conducted a survey of 50 technology industry sales leaders to find out if they use the presentation materials they get from marketing, and what their marketing partners could do to improve the quality and effectiveness of what they produced.

This paper describes eight best practices for UI design and architecture as well as eight best practices for UI development.

. An incorrect decision regarding strategy can completely mar the functionality and future of a mobile app.

Professional services and managed services are more important than ever before in the cloud-enabled and big data/analytics world. Learn about the ROI hindrances, right mix of services, and more.

Treating the CIO buyer as a single, homogeneous demographic is a ridiculously ineffective and costly way to build relationships and drive revenue growth. There are actually four distinct CIO types, each with different motivations for buying IT.

This paper discusses the “surge toward SaaS” and explains how and why midsized and larger ISVs can address the complexities of new or different architecture types to support multiple customer and partner needs, as well as new types of business structures and operational needs, in order to be able to compete and thrive in these rapidly evolving markets.

Survey research from Saugatuck Technology shows that 65 percent or more of all new business application decisions in the enterprise will be cloud-based or hybrid by YE2014. Any business application of any complexity and criticality can and should be considered for SaaS, and ISVs that still hesitate to develop and provide SaaS versions of their business software are about to be left behind. The challenge
for software vendors is no longer about when to include or even shift entirely to SaaS and other Cloud-based solutions. The time is now. The challenge is how to make that happen.

The emergence of the cloud model has resulted in a major metamorphosis in the way ISVs execute their business. While the increasingly wide range of readily-acquired, quickly-deployed solutions has raised the costs of integrating and managing IT, it has also raised users’ expectations as to what is possible. For ISVs. This means that the need to innovate and integrate — at “cloud speed” — has become paramount, affecting ISVs’ business models and technology strategies to the core. The costs in money and time to grow, adapt, re-invent, and innovate at such an increasing pace are spiraling beyond the ability of even the largest ISVs.

Accelerated innovation is less of an option and more of a necessity for growth. Fusing core products/technologies with unanticipated technological shifts has redefined the innovation process and has moved it beyond the environs of brick-and-mortar R&D labs.

Broadcast, studio and entertainment companies are under increasing pressure to automate manual processes and make their digital supply chain more integrated and efficient. The cloud presents an important opportunity for them to do so.

When it comes to financial reporting, as in any other economy, India has its share of “clean” firms as well as ones that are not so. In this paper, Evalueserve highlights potentially systemic issues, comparing transparence levels in India versus the United States. Included in this analysis are large Indian subsidiaries of international firms listed on Indian bourses as well as companies that have formed joint ventures with Indian counterparts.

In this white paper, Evalueserve analyzes the consequences of platform sharing and consolidation among OEMs in the automobile industry, along with what is required for efficient platform consolidation, challenges to platform sharing and consolidation, and much more.

In this white paper, Evalueserve evaluates the promise in India’s retail sector and the role of international retailers in this market.

Evalueserve expects India’s 3G subscriber base to cross the 200-million mark by 2016. This white paper analyzes the growth and business opportunities.

How can marketing organizations can develop multi-channel marketing campaigns at the right time to spur higher quality leads, sales ready leads, and ultimately buying opportunities?

This paper discusses how to think about using existing data as customer intelligence, learn from it, and then incrementally improve on it over time – an evolutionary approach rather than a revolution.

This paper discusses four important elements that need to be addressed as a foundation to create an effective marketing strategy.

This step-by-step guide will show you how to evolve your segmentation strategies to drive revenue performance, using the data you have today, and then, over time, enhancing its sophistication.

Scouting for innovative ideas is no more a serendipitous encounter; but a must-do activity for any organization keen to explore opportunities to grow. Depending on the end objective, the approach to scouting will vary and has to be customized accordingly.

This report explains some of the common mistakes hiring managers make when building and scaling their team across Europe.

This paper presents insights on how manufacturers can determine if they need to offer an interactive, self-service product configurator on their website. It also describes i-MARK’s SaaS-based product configuration software and the results it delivers.

WAN optimization is one of the most broadly deployed application delivery optimization technologies. However, penetration of optimization is quite low, especially in companies with large numbers of branch locations.

This paper describes a revolutionary approach to cloud-enabled Application Acceleration and WAN Optimization.

Big-ticket BI investments are being deferred, and organizations must find alternative ways to meet expanding reporting and analytics requirements, which are less expensive, quicker to deploy, and also leverage existing investments in analytics and reporting.

When organizations migrate vital business services to the cloud, they confront an entirely new paradigm when it comes to monitoring and managing service levels.

Today, outsourcing is mainstream and global and changing rapidly. Over the past year, many new risks have been brought to light. There’s a new model for comprehensive risk monitoring.

Evaluating marketing on its contribution to revenue is not new. What is new is the level of complexity in which it is being evaluated to produce that revenue.

Traditional WAN solutions don’t address the needs for ease of deployment, ease of use and operation, better economics and fit for purpose – crucial requirements of modern businesses, particularly for small and midsize businesses.