Understanding Tomorrows CIO
The next generation of top tech execs will be a different breed. Here’s what sets “Insightful CIOs” apart and what software vendors need to know to connect with these key customers.
By Ashwin Rangan, MarketShare Partners
The headwinds of a struggling economy are still blowing. CIOs at companies around the world are struggling to cut costs and continue to leverage technology as a competitive advantage. The lingering sense of uncertainty surrounding today’s business environment will change CIOs behavior profoundly for the long term.
Tomorrow’s CIOs will be more than just technology evangelists and visionaries. The new world of globalized business demands that the CIO be a business driver who uses IT to make the business more competitive in the rapidly changing business environment.
No longer will the CIO wait to be told what needs to be done. More often, the CIO will see the way forward and choose the correct technology path to get there. Software companies must revise their game plan in order to sell to Tomorrow’s CIO.
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SaaS: It’s the Business Model, Stupid
Despite the admonitions of many experts, too many software vendors are viewing SaaS as a new means of technology delivery rather than an entirely new business model. Anders Trolle-Schultz of SaaS-it Consult examines the implications for software companies in this post to the SandHill.com Blog on SaaS.
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High Tech: Finding Opportunity in the Downturn
In past downturns, high-tech companies that made these five kinds of moves emerged as leaders of the pack when the economy improved. Read more in this article from The McKinsey Quarterly.
News Update: Red Hat Revels
Open source vendor's revenue growth outruns Oracle's; plus, megavendors' cloud moves, "enterprise Facebook," and Satyam's "new" name. Read these stories and more software news of the week in the latest SandHill.com Software News Summary.
Poll: Tomorrow’s CIO?
Can today’s software companies connect to tomorrow’s CIO?
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Last week, readers weighed the potential for software’s impact on corporate sustainability initiatives.
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More at SandHill.com:
Forrester says the tech recovery will begin in Q4.
Read the most important enterprise software industry news of the week >>
Consumer voice application maker Ooma received $18 million.
Monitor the latest software venture capital deals >>
Salesforce.com downplays rumors of an Oracle acquisition.
Size up last week’s software M&A deals >>
Former MIT Media Lab exec Jeff Carter was named CEO of Azigo.
See who’s made it to the top in our list of recent software executive appointments.
Send us your feedback on this newsletter and the SandHill.com site.
“A good plan today is better than a perfect plan tomorrow.”
— George S. Patton
Courtesy of Malcolm Kusher, The Kushner Group
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