Sales & Marketing
What’s the Most Important Number for any Company in Assessing Future Success?

By Philippe Bouissou, Managing Partner, Milestone Group and Mark Zawacki, Managing Partner, Milestone Group

Suppose you’re meeting a CEO for the first time. You only know one fact about the company - that it has customers and is generating revenue. It could be in any industry, anywhere in the world, and any size - a startup or a multibillion multinational. If you could ask the CEO for only one number to assess the future success of his or her business, what number would you ask for?

More importantly, are you using the right number to assess your own company’s future success?

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Sales & Marketing
Three Steps to Improved SaaS Account Growth

By Paul Ressler, Principal, The Cirrostratus Group

Is your company happy with its SaaS customer retention percentage and the growth of each account? If not, do you know how to diagnose what is happening and why you aren’t getting better results? Here’s a methodical, three-step approach to analyzing what’s happening and making changes.

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SAAS
How to Evaluate SaaS Vendors: Five Key Considerations

By Larry Steele, Savvis

Buyers tend to evaluate SaaS differently from other technology solutions because of its subscription model. Uppermost on their minds is the fact that all they have to do is point, click and buy SaaS for a specific number of users, and they’re off to the races. They view SaaS as a simple procurement that doesn’t need in-depth evaluation or considerations of the underlying infrastructure.

But that’s a big mistake. Here are five aspects of underlying infrastructure that buyers should evaluate before selecting a SaaS solution.

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