Business Strategy for Software Executives
October 8, 2007
The Software Industry’s Missing Link
To improve productivity and profitability, software companies must more effectively link strategy and operational systems to deliver better business intelligence.
By Joel M. Koppelman, Primavera Systems
Software executives base their reputation and success on their decision making prowess. With so much at stake, however, it’s not always easy to ignore nagging doubts when considering a go/no-go decision on a project or program. For example, is all the necessary information in place? Or have you missed a key connection or misread a key indicator?
These questions emerge because data, dashboards and other analytical elements are rarely as enlightening as they purport to be. The reasons vary, but one of the most prominent is a disturbing gap between strategic and operational systems, which can result in missing information, poorly aggregated data or both. This problem is exacerbated by the cumbersome nature of data entry, which can discourage employees from entering it at all and inevitably result in lapses in current, complete information.
To make better strategic decisions that will drive improvements in productivity, customer satisfaction and profitability, software company executives need better information and, ultimately, better business intelligence.
The Impact of SAP-Business Objects
The long anticipated acquisition has happened. Now what does it mean for business intelligence vendors and customers? S. Sadagopan of Satyam looks at the dynamics of the BI space now and in the future in this post to his SandHill.com Blog, The Deep End.
Making Web Sales Work for You (and Your Channel)
Alienating channel relationships is one of the main reasons that software companies shy away from selling online. Geoff Surkamer of LTG says it is possible to broaden your direct sales while favoring the channel. Read how in this week’s post to the SandHill.com Blog on channel best practices.
Successful new products often address the pain-and-suffering present in existing markets. Guy Smith of Silicon Strategies Marketing explains why SaaS’ success in the enterprise is another example of this phenomenon in this week’s post to the SandHill.com Blog on SaaS.
Publish Your Perspective!
The SandHill.com Blog wants your opinions. Send your thoughts on the enterprise software industry to email@example.com and we’ll publish them in our blog.
The Profit-Performance Link
McKinsey research indicates that organizational and financial performance are strongly related. Read how in this article from The McKinsey Quarterly.
Poll: The Fate of BEA?
Considering activist investor Carl Icahn’s recent push for BEA to sell out, what do you think will happen to the company?
Last week, readers gave their opinions as to which vendor has the best chance of overtaking Microsoft Office in the long term.
More at SandHill.com:
10 ways to make better open source software.
Salesforce.com and Bay Partners announce a venture fund.
SAP will buy Business Objects for $6.8 billion.
Asoka named Dano Ybarra as CEO.
Send us your feedback on this newsletter and the SandHill.com site.
“Informed decision-making comes from a long tradition of guessing and then blaming others for inadequate results.”
Courtesy of Malcolm Kusher, The Kushner Group
THIS WEEK'S SPONSOR
Tenrox combines project workforce management and financials for cost and revenue planning, tracking and management reporting. With Tenrox software, you will gain instant visibility, make better decisions, adapt faster to changing business conditions, and execute projects more effectively.
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