TAG: software as a service

Treating the CIO buyer as a single, homogeneous demographic is a ridiculously ineffective and costly way to build relationships and drive revenue growth. There are actually four distinct CIO types, each with different motivations for buying IT.

Kathleen Goolsby, Editor - SandHill.com

Michael Skok of North Bridge Venture Partners, keeps his finger on the pulse and vision of cloud technologies. He discusses where the cloud is headed, including new cloud formations.

Evangelos Simoudis, Senior Managing Director - Trident Capital

Insight as a Service describes cloud-based, action-oriented, analytic-driven applications and solutions that operate on Big Data. This article discusses the components, connectors and types of Insight as a Service applications.

Jeffrey M. Kaplan, Managing Director - THINKstrategies

THINKstrategies believes that analytics is core to the value proposition of the cloud. Analytics are a key feature of every leading Software-as-a-Service (SaaS) application. But it goes well beyond that.

The emergence of the cloud model has resulted in a major metamorphosis in the way ISVs execute their business. While the increasingly wide range of readily-acquired, quickly-deployed solutions has raised the costs of integrating and managing IT, it has also raised users’ expectations as to what is possible. For ISVs. This means that the need to innovate and integrate — at “cloud speed” — has become paramount, affecting ISVs’ business models and technology strategies to the core. The costs in money and time to grow, adapt, re-invent, and innovate at such an increasing pace are spiraling beyond the ability of even the largest ISVs.