TAG: social media

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This is how employees took control of your branding

Employer branding used to be handled from the top down, but social media makes it possible for employee voices to be heard. In this era, what can you do to strengthen your branding?

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What every mobile application needs to be successful

In a fiercely competitive marketplace, the best mobile apps must stand out to succeed. Here are four best practices to implement for a business’s mobile app to thrive.

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The future of marketing automation software

How can marketing technology keep pace with increasing customer expectations and empower brands to respond to changing trends? And how does marketing automation help?

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