TAG: social media

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What every mobile application needs to be successful

In a fiercely competitive marketplace, the best mobile apps must stand out to succeed. Here are four best practices to implement for a business’s mobile app to thrive.

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The future of marketing automation software

How can marketing technology keep pace with increasing customer expectations and empower brands to respond to changing trends? And how does marketing automation help?

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Know-hows on leveraging life cycle marketing

Life cycle marketing is a continuous cycle of interacting with buyers. This article discusses the various stages and provides an illustration of them and the types of content suitable for each.

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