Is Technology Disruption Making Your Pricing Strategy Obsolete?
Here are four trends that impact pricing.
Here are four trends that impact pricing.
Channel control can be accomplished by joining manufacturers, resellers, distributors and end customers together. Here is a cloud-based partner relationship management platform that can provide that supply chain connection.
The 2012 Key trends in Software Pricing and Licensing survey was conducted by Flexera Software with input from IDC’s Software Pricing and Licensing Research division under the direction of Amy Konary, research vice president - software licensing, provisioning and delivery at IDC. This annual research project looks at software licensing, pricing and enforcement trends and best practices. The survey reaches out to executives at application producers (Software vendors and intelligent device manufacturers) and enterprises who use and manage software and devices. Now in its eight year, the survey is made available to the industry at large each year.
The cloud market has experienced massive expansion since 2009 when SandHill.com published “Bessemer’s Top 10 Laws for Cloud Computing.” This article assesses the market and vendor outlooks today.
What’s the next game-changer that will cause a big shift in the software vendor landscape? Predictions differ among our industry observers.