TAG: Salesforce.com

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Taking Events Mobile

Mobile apps can be customized to fit unique customer needs. Here’s how one sales team was able to interact with event attendees and presenters in real time with a customized app and the three benefits they received.

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Q&A with Apsona about Salesforce Add-on Web Apps

Apsona’s data import/export, filtering and reporting tools benefit companies using Salesforce.com or in ecommerce. The CEO also shares experience for other startups in applying customer feedback to product development.

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Is the Private Cloud Market Already a Red Ocean?

The private cloud market has sprung up almost overnight with countless competitors. Will they be market disruptors? Here’s the analysis.

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OPEXEngine Benchmarks: SaaS IPOers Not S&M Deviants

Sales and marketing executives at software companies planning on going public soon will be happy to know that the total amount of money in the S&M budget probably isn’t going to be questioned too much. Here’s what the benchmarking reveals.

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SaaS Metrics: Three Steps to Success

Using metrics as a roadmap to improve your SaaS business can be very effective. Here are three steps to success and five metrics that should be a focus.

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