TAG: sales strategies

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Adobe Brings Home the Recurring Revenue Bacon

Adobe’s decision to break tradition and switch from its traditional perpetual license to a subscription model for its popular software has paid off. Here’s why.

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Revenue Pitfalls for Software Startups

The biggest mistake entrepreneurs usually make is getting so carried away by their idea that they forget they need to build a profitable business from it.

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5 Steps to Defeat Software and Services Revenue Killers

These steps will help software and services firms better understand and reduce their customer attrition.

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  • U.S. Software Industry Shows Wide-Ranging Impact
  • Study Highlights Major M2M Market Opportunity