TAG: sales strategies

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Know-hows on leveraging life cycle marketing

Life cycle marketing is a continuous cycle of interacting with buyers. This article discusses the various stages and provides an illustration of them and the types of content suitable for each.

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Creating End-to-End Mobile POS Solution for B2B Sales

Mobile Point-of-Sale (mPOS) technologies have reshaped the B2C industry. It can have an even more significant impact in the world of B2B sales. Here’s why.

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How CMOs Can Benefit from an Online Customer Community

Online customer communities help chief marketing officers interact personally with customers. Here are three benefits and reasons why they are valuable tools to marketing leaders and their teams.

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