TAG: sales strategies

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How to make presentations memorable and drive the audience to action

How would it benefit your career if you understood the power in the way movies tell stories and how to apply moviemakers’ approaches to your presentations? These and other tips for influencing audiences and stakeholders are in the book, “Get to the Heart.”

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Advice for CEOs about evolving marketing and sales technologies

How are martech solutions evolving and what is driving the way this software is changing? What is its impact on customer data? And what should CEOs know about investing in martech solutions?

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Why customer success trumps customer acquisition

Is customer success simply an expansion on the post-sale revenue model? Why should a company implement CS practices? And what is the job of a CS manager?

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What every mobile application needs to be successful

In a fiercely competitive marketplace, the best mobile apps must stand out to succeed. Here are four best practices to implement for a business’s mobile app to thrive.

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