TAG: sales strategies

Cris Wendt, Principal Strategy Consultant - Flexera Software

Want to make it easier for customers to adopt your software products, license models and technology? If so, try a 10 step "out-of-box" experience.

Debra Ellis - Wilson & Ellis Consulting

The process of creating short and long-term objectives begins innocently enough. A management team is assigned to define the best direction for the company in the coming years. Everything is going well until someone mentions SWOT analysis or some other technique created in academia.

Victor Hoisington - Flexera Software

A software licensing and entitlement management project will require involvement by more of the company and touch more people than an SAP project, and furthermore, that it's more vital to the business success of a company.

Paul Ressler, Principal - Cirrostratus Group & Jim Naro - CustomerCentric

Software vendors transitioning from a license software model to a Software-as-a-Service (SaaS) model have the opportunity for a more sustainable and predictable business model but face the potential for significant customer life cycle missteps in the transition.

Victor Hoisington - Flexera Software

Deciding to upgrade your software licensing and entitlement system is never an easy task, but it's one that will provide tremendous operational savings and revenue growth. These projects are typically driven from either product management or IT. Getting these two groups together to see the "vision" of a common Entitlement and Software Licensing Management System and how the two systems are intricately tied together is no easy task, as product management and IT do not typically collaborate on projects.