TAG: sales cycle

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Startup Insights from CEO of Fast-Growing Apttus

The CEO of Apttus discusses its Quote-to-Cash software and the company’s bootstrap/funding journey. He shares advice for startup CEOs and discusses the market for revenue management life cycle products.

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C-Level Metrics and Reporting

Use these key performance indicators to measure the health of your business, set goals and identify reprioritization efforts that can address potential issues before they surface.

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The Age of Distraction and Rise of Predictive Analytics

Here’s why your company should invest in predictive analytics and cognitive computing areas to take advantage of machine-learning approaches.

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Ask the Experts: ROI vs ROE

Experts discuss whether the goal of ROI is diminishing in importance due to focus on return on user experience (ROE).

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