TAG: Lincoln Murphy

Author user photo

SaaS Providers: Growth Requires Proactive Customer Retention

Customer retention actually starts before the sales process begins. Once you reduce churn, customers that are realizing value from your service are also more likely to spend more through up-sells and cross-sells.

News You Can Use

Click here to take the SandHill survey on the outlook for the software industry in 2015-2016 & get report on findings. Survey ends Friday, April 3.  

Click here for news about mobile payments security in financial institutions, news about Actian in Gartner's Magic Quadrant, and other press releases.