TAG: customer needs

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It’s Not You, It’s The Category

Why companies, brands and teams are winning/losing based on this single point of failure.

Mining an Untapped Vein of Enterprise Big Data

Looking for value in live event data involves an in-depth understanding of the event planning industry - and a vision of how MDA delivers new levels of actionable intelligence to host companies.

Growth Players: EveryMundo Tackles the Airline Vertical

Here’s how the performance marketing solution vendor leveraged Big Data to manage direct sales for one-fifth of the airline market – and continues to expand.

The Tipping Point in Customer Experience Tech

Automation can now solve most issues, provide customer insights and create a superior environment of personalization.

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Why Interest in Managed Services is Growing

Technology companies are looking to boost their services revenue and profit – and to survive in a cloud-driven world.

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