TAG: customer intelligence

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Social Intelligence: A Time to Listen, a Time to Engage

Hypatia reveals top priorities for measuring success of social analytics and intelligence efforts and what makes social media conversations truly actionable.

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Google Glass Tops Wearable Tech Trends in 2014

The first in SandHill’s 2014 forecast articles discusses how wearable technologies create new user experiences and analytics and highlights a recent use of Google Glass.

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Social Analytics and Intelligence: Market Realities

Benchmarking study insights regarding social analytics and intelligence (SA&I) tools reveal the top reasons enterprises invest in these tools and the top three usage challenges.

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Social Analytics and Intelligence: More than Just Social Monitoring Tools

This article from Hypatia reveals study insights including important metrics for measuring the effectiveness of social media analytics efforts and actions planned to circumvent metrics and ROI challenges.

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