ThePulse Software - Cloud - Mobile
12 JUNE 2013
Cloud Computing SAAS Mobile Big Data Sales & Marketing Leadership
This week's issue brought to you by: Actian

Software Marketing Tips

Glenn GowMany software marketing teams rely on driving the costs of research down to get as many data points as they can, cheaply. Although interesting, how helpful is this kind of data in strategic marketing? The founder of Crimson Marketing shares three ways to gain deep insights via in-depth interviews.

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Euro Cloud Provisioning

Jim FoleyAs cloud adoption increases, cloud management software solutions are becoming essential. Flexiant discusses its cloud orchestration software solution, trends in European cloud provisioning software and how cloud capabilities will evolve over the next two to three years.

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Cloud Email Trends

Justin PirieWhat is driving companies to turn to cloud-based email solutions? How do the services differ in the value they provide to customers? Mimecast’s email and cloud strategist discusses the value their cloud-based solution offers, as well as user expectations and trends in cloud-based email services.

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Agentless Mobile Security

Manjunath M. GowdaHow can enterprises provide mobile device security without invading users’ privacy? The CEO of i7Networks discusses its agentless, non-intrusive solution that uses patent-pending fingerprinting software, as well as differentiation in mobile security solutions. He also shares tips for other startups.

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Social Analytics ROI

Leslie AmentWhat metrics are important for measuring the effectiveness of social media analytics efforts? The SVP of Hypatia Research Group reveals study insights, including methods practiced by corporate executives and the top three actions to circumvent social analytics and intelligence challenges.

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June M&A Report

Merhers and AcquisitionsWhat are the software merger/acquisition trends? Download the June monthly report to find out, courtesy of Software Equity Group. The monthly reports have been expanded to include M&A transactions worldwide.

Click here to download the report.


This Week's Sponsor: Actian


ActianActian Corporation enables organizations to transact, analyze and take action on big data. Actian is the first to unveil a cloud development platform for building Action Apps, lightweight consumer-style applications that automate actions triggered by real-time changes in data. Actian also incites action for 10,000 customers worldwide with Vectorwise, the world’s fastest and most cost-effective analytical database, and Ingres, the mission-critical OLTP database. Actian is headquartered in California with offices in New York, London, Paris, Frankfurt, Amsterdam and Melbourne. Stay connected with Actian Corporation on Facebook, Twitter and LinkedIn.