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CollateBox: Cloud-Based Software Simplifies Small Biz Collaboration

Sunny Ghosh, CEO, Co-Founder - CollateBox Inc.

CollateBox lets users collect data from multiple sources, organize and share parts of growing lists of data, online in a secure cloud environment. The CEO describes the product’s value proposition and the factors that influenced its development.

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Mobile Computing and BYOD Challenges the Data Center

Peter Auditore, Principal Researcher - Asterias Research

Asterias Research shares survey results on integration of mobile devices, applications and data centers.

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OPEXEngine Benchmarks: Interpreting SaaS Cost of Customer Acquisition

Lauren Kelley, CEO & Founder - OPEXEngine

COCA is one of the most critical SaaS metrics in determining whether a SaaS business is building a profitable business or not. But COCA is important relative to other metrics. Here’s what the benchmarking reveals.

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What Does It Take to Sell Cloud Services to SMBs?

Jeffrey M. Kaplan, Managing Director - THINKstrategies

Selling cloud solutions to SMBs has historically been delegated to tech channel partners. However, the cloud business model has created a new set of challenges raising questions about whether channel companies can meet today’s demands.

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Avoid Go-to-Market Strategy Pitfalls: Advice from Former President

Steve Pogorzelski, CEO - ClickFuel

Beating the competition to market comes at a cost. Here are six pieces of advice that will ensure your startup is ready to go to market.