ThePulse Software - Cloud - Mobile
SandHill
03 JANUARY 2012
Cloud Computing SAAS Mobile Big Data Sales & Marketing Leadership
This week's issue brought to you by: ServiceSource
Sales & Marketing Penny Kreitzer
The Art of the Compelling Software Presentation

By Penny Kreitzer, Penny Kreitzer Associates

Have you ever had a potential customer or an audience not respond to your presentation in the way you expected? People are a lot like horses - they’ll respond to your unconscious messages. That’s a huge risk for companies in a highly competitive market. Do you know how to make sure your presentations always hit the mark and inspire people to respond as you intend?

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Cloud Connect Santa Clara

Cloud Connect (February 13-16, 2012) is the leading conference and expo for enterprise IT managers and cloud providers to meet, set their cloud roadmap and explore the latest technologies, platforms and opportunities in the cloud. Come to this premier event to learn from thought leaders and top computing technology companies.

Register with priority code CPMWCC22 to save 25% off the onsite price of passes or for a free expo pass. Click here to register.

 

Jason Lemkin Mobile
Get Contracts Signed on the Go with Mobile e-Signatures

By Jason Lemkin, Vice President of Web Services Business, Adobe

Gone are the days when a salesperson had to chase down a busy customer, who often couldn’t be found at his desk or even in the office. Now, with the advent of mobile devices and e-signatures, the entire contracting process has moved to the cloud, allowing sales reps to close deals in less time from anywhere at any time.

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Tom PiselloCloud
Nine Cloud Myth Busters

By Tom Pisello, Chairman and Founder of Alinean

You’ve undoubtedly heard it - the claim that “cloud computing will definitely reduce your IT costs.” How much of that claim is true and how much is hype? Find out the truth about this and eight other “myths” in cloud marketing.

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This Week's Sponsor
Flexera

Improve your service data and customer sales coverage with ServiceSource. Software vendors recognize that service revenue is a critical asset. But many companies that attempt to use product-focused systems and processes to manage the service revenue stream run into substantial problems that arise from inadequate services-specific data, expertise, and sales processes. Leading software companies worldwide, such as Adobe, partner with ServiceSource to improve service revenue performance, whether they sell direct or through the channel. Our software clients achieve improved data management, financial flexibility, international coverage and customer loyalty.

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Software Companies|IT Buyers|Startups
The Pulse

The Pulse is the newsletter of Sandhill.com, the online business strategy destination for the software, cloud, and mobile ecosystem.

Publisher: M.R. Rangaswami
Editor: Kathleen Goolsby
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