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Fueling Conversations in an Account-Driven World

Britton Manasco, Co-founder - Visible Impact

A three-point strategy for creating the sales-ready messaging and content that are critical in this “retro yet revolutionary” sales strategy.

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It’s Not You, It’s The Category

Christopher Lochhead, Host - Legends & Losers

Why companies, brands and teams are winning/losing based on this single point of failure.

Mining an Untapped Vein of Enterprise Big Data

Mark Granovsky, President & CEO - G2Planet

Looking for value in live event data involves an in-depth understanding of the event planning industry - and a vision of how MDA delivers new levels of actionable intelligence to host companies.

Embracing “Agility” – It’s More than Technology

Kimberly Breslin, Principal Consultant - Accelent Consulting

Software companies must leverage a flexible approach in both technology and people to ensure continuous innovation, execution and results

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Big Data is Only One Component of Brand Experience

Jeff Augustin, Partner - ISG - Information Services Group

Companies must approach Big Data as a confluence of data, technologies, capabilities and human perspective in order to realize its full potential.