Author user photo

M.R. Asks 3 Questions: Bruce Richardson, Chief Enterprise Strategist, Salesforce.com

M.R. Rangaswami, Co-Founder - Sand Hill Group

The “Godfather” of enterprise software predicts the winners in today’s market will be those that deliver a truly customer-first, cloud-first experience.

Subscription Model Delivers 9x Growth

Carl Gold, Chief Data Scientist - Zuora

The second annual Subscription Economy Index shows the power of innovative subscription models to deliver results for leading enterprises around the world.

Author user photo

Fueling Conversations in an Account-Driven World

Britton Manasco, Co-founder - Visible Impact

A three-point strategy for creating the sales-ready messaging and content that are critical in this “retro yet revolutionary” sales strategy.

Author user photo

M.R. Asks 3 Questions: Byron Deeter, Bessemer Venture Partners

M.R. Rangaswami, Co-Founder - Sand Hill Group

The father of SaaS and cloud computing metrics reviews his 2008 "Top 10 Laws of Being SaaS-y" and identifies which laws remain true, which need tweaking, and what's next in SaaS/cloud software.

The Power of Value-Based Pricing

Patrick Campbell, Co-founder & CEO - Price Intelligently

SaaS vendors should abandon their outmoded, “gut”-driven strategies and implement value-based pricing to drive bottom-line results.