Predictive Analytics: Changing the Game
Software companies can leverage the latest analytics technologies to anticipate and change the future for themselves and their clients.
By Dr. Raj Nathan and Joydeep Das, Sybase
As the pace of business has accelerated and competition has grown increasingly ferocious, organizations desire to gain more competitive capabilities from analytics. The good news is that analytics technology has continued to advance, providing not just increased performance and scalability, but the ability to explore and analyze data in ways that have not been possible... until now.
Predictive analytics enable software companies to improve a variety of business processes for themselves and their clients.
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