What Can ISVs Do to Onboard Customers More Quickly?
Larry Steele of Savvis discusses how to onboard SaaS customers faster, resulting in recognizing revenue sooner and increasing customer satisfaction, in this post to the SandHill.com blog, SaaS Secrets for Success.
SAP Cloud Webinar Series: Mastering the Cloud in 8 Easy Steps
The fourth quarter of 2010 saw a dramatic leap in the adoption of cloud computing, according to Sand Hill Group's 2011 research data. More than 50 percent of business leaders Sand Hill interviewed implemented game-changing cloud solutions in the last six months. The second Webinar in the series presents real-world examples of bottom-line business benefits that leading adopters of cloud computing are already realizing. Click here to register.
Future of Open Source: Enterprise, Mobile and Open Data
Tim Yeaton of Black Duck Software discusses the robust, open ecosystem that is developing because of the mobile segment and explains how this will lead to the automobile industry opening up to open source in this post to the SandHill.com blog, Mobile Moves.
Also, be sure to take the "Future of Open Source" survey at the end of the blog.
Face Off: Value Propositions vs. Sales Messaging (Why Your Value Prop is Losing and What to Do About It)
Michael Cannon of Silver Bullet Group shares the underlying problems that cause most value propositions to be ineffective and explains how to differentiate the value prop from sales messaging in this post to his SandHill.com blog, Best Practices: Software Marketing.
SaaS Webinar Series: Making the Most (Money) with Your SaaS Offering
This information-packed SaaS webinar series is designed to help you succeed in the fast-paced and ever-changing SaaS marketplace. You'll hear from SaaS industry experts, including Jeff Kaplan, Managing Director of THINKstrategies and Jim Geisman, Founder of Software Pricing Partners, as well as SaaS thought leaders from Flexera Software. Each 30-minute webinar in the series will address key issues and provide strategies for optimizing the monetary potential of your SaaS offerings.
Click here to register.
Sparking Creativity in Teams: An Executive's Guide
Senior managers can apply practical insights from neuroscience to make themselves—and their teams—more creative. Read about four practical ways for executives to apply this thinking to shake up ingrained perceptions and enhance creativity in this article from The McKinsey Quarterly.
Poll: Startup Costs
Which of the following best describes your company's situation as a startup?
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Top Stories from the Past Week
- Oracle's Cloud Strategy: Cover All Angles (eWeek)
- Mobile App Talent Pool Is Shallow (Wall Street Journal)
- Salesforce execs invest $3M in Cloudwords (Vator News)
- Virtualization, cloud computing put new stress on network (Computerworld)
- Open source programming tools on the rise (InfoWorld)
The Latest Software Business News on SandHill.com
All Headlines: The Cloud Threat to the Software Business.
VC Activity: Venture-cap investments rise in 1Q.
M&A Deals: Intertainment ntertainment to buy mobile software and app developer Commobility.
Executive Moves: Wang Qun named President of Greater China for Informatica Corp.
Quote of the Week
“Software companies have been trying to shore up the crumbling edifice by issuing ever more complex policy guidelines that 'reinterpret' the language – in effect unilaterally changing the contract to their own advantage.”
- Forrester Research, in its "Software Pricing and Licensing trends 2011" report
This Week's Sponsor
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Software Pulse is a publication of SandHill.com, the online resource for software business strategy.
Publisher: M.R. Rangaswami
Editor: Kathleen Goolsby
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