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Business Strategy for Software Executives |
March 5, 2007 |
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The Next Wave of Enterprise 2.0Web 2.0 pioneer Ross Mayfield describes his vision for what will ñ and what wonít ñ define the next few years in social software for business.By M.R. Rangaswami, Sand Hill Group Enterprise 2.0 technology is revolutionizing the knowledge workplace. And despite debates over the name and definition, experts agree that the core concepts and business-driving power of Enterprise 2.0 will only continue to grow. As founder and CEO of the pioneering wiki company, Socialtext, Ross Mayfield has helped make Enterprise 2.0 a reality. Since its founding in 2002, Socialtext has acquired 2,000 clients and is now working to shape the next generation of community-driven, simple-yet-powerful Enterprise 2.0 tools. SandHill.com spoke with Ross about the evolution of “Enterprise 2.0” and why the next phase of development will be very different from that of the enterprise software industry.
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The BI Squeeze
8 Best Practices for Alliance MarketingIn the tech industry, aligning with the right partners in the right way can mean the difference between success and failure. A new survey of software, hardware and services vendors reveals eight best practices for unlocking the potential of alliance marketing. Glenn Gow of Crimson Consulting explains how software companies can use the findings to improve or validate their existing practices in this week’s post to the SandHill.com Blog on Software Marketing. Publish Your Perspective!The SandHill.com Blog wants your opinions. Send your thoughts on the enterprise software industry to editor@sandhill.com and we’ll publish them in our blog.
News Update: The Power of 3Oracle makes its third-largest acquisition ever and helps software stocks recover from the Tuesday sell-off; plus Adobe moves into SaaS, open source investment tops $2 billion and Ray Ozzie speaks up. Read these stories and more software news of the week in the latest SandHill.com Software News Summary. DON’T MISS: Improve Productivity in ServicesServices operations are variable, and measuring their performance is complex. But a company can raise their productivity by managing demand, assigning tasks by the cost of resources, and increasing labor's efficiency. Read how in this article from The McKinsey Quarterly. Poll: Which BI Vendor is Next?Oracle’s $3.3 billion Hyperion buy means business intelligence vendors will be the most popular M&A targets in 2007. Which vendor will be acquired next? Last week, readers gave their opinions on whether $1.5 billion verdict against Microsoft will be a deterrent to other vendors who licensed the Alcatel-Lucent MP3 technology. What do you think? More at SandHill.com:Google moves YouTube ahead. PostPath receives $12 million. All the latest analysis of the Oracle-Hyperion merger. Send us your feedback on this newsletter and the SandHill.com site. Parting Thought“As I grow older, I pay less attention to what men say, I just watch what they do.” Courtesy of Malcolm Kusher, The Kushner Group |
THIS WEEK'S SPONSOR
Aztec Software is a software and technology services company which specializes in software product development services that accelerate the creation of software products, reduce time to market and help make schedules predictable in order to better manage resources, predict costs, and reduce market and technology risks. SOFTWARE PULSESoftware Pulse is a publication of SandHill.com, the online resource for software business strategy. To subscribe, To unsubscribe, see the bottom of this email. Forward this email to a friend Send us your feedback, SandHill.com is published by Sand Hill Group, which provides investment and management advice to emerging leaders in the $600 billion enterprise software, services and solutions market. Sand Hill Group produces the Software and the Enterprise series of conferences for industry executives, and authors research reports on cutting-edge technology topics. |
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