Developing great technology isn’t enough for the IoT
DC predicts 30 billion “things” will be connected to the IoT by 2020. It’s an incredible opportunity, especially for device and software manufacturers. New service, subscription and recurring revenue models will extend and replace product sales to increase profitability. The IoT will demand connectivity, platforms, applications, secure hardware and supporting services.
Developing great technology is no longer enough. In IoT, recognizing potential new business models and monetizing them are critical. Only the companies that can make this transition to a new, more interconnected world will secure their future.
Join us at LicensingLive! Nov. 1-3, 2016, in Cupertino, California and listen to Chris Kocher, founder and managing director, Grey Heron, and a panel of experts talk about the opportunities, challenges and best practices for monetizing in the IoT.