Big Data

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Big Data is Only One Component of Brand Experience

Companies must approach Big Data as a confluence of data, technologies, capabilities and human perspective in order to realize its full potential.

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How MDM is changing: Q&A with Stibo Systems

How is the Master Data Management (MDM) market evolving to better address companies’ needs and expectations? Here’s what we can expect in 2017.

Mining an Untapped Vein of Enterprise Big Data

Looking for value in live event data involves an in-depth understanding of the event planning industry - and a vision of how MDA delivers new levels of actionable intelligence to host companies.

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Thriving in an Emerging Market

Veteran CEO Tarkan Maner shares his tips for building a market, a business, and a brand in an innovation-centric industry with a team of disruptors.

Growth Players: EveryMundo Tackles the Airline Vertical

Here’s how the performance marketing solution vendor leveraged Big Data to manage direct sales for one-fifth of the airline market – and continues to expand.

The Tipping Point in Customer Experience Tech

Automation can now solve most issues, provide customer insights and create a superior environment of personalization.

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