ThePulse Software - Cloud - Mobile
SandHill
16 May 2012
Cloud Computing SAAS Mobile Big Data Sales & Marketing Leadership
This week's issue brought to you by: Actian
Cloud Michael Skok
Five Cloud Trends: Delivering Mission-Critical Value Beyond IaaS, PaaS, AaaS

Michael Skok, general partner of North Bridge Venture Partners, keeps his finger on the pulse and vision of cloud technologies. He notes a significant shift in the cloud landscape. “It has gone from types (private, public or hybrid) and from layers (IaaS, PaaS and SaaS) to a third dimension: Cloud Formations. He describes five new cloud forms, why they are each critical in their impact on businesses, and where cloud technologies are headed because of these new formations.

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Toby Redshaw Cloud
Thinking Bigger about Cloud and Mobile

“I think the way that a lot of people think about mobile - that it’s my mobile extension of my Web - is just wrong,” says Toby Redshaw, CEO of Kevington Advisors. He explains where he thinks mobile and social technologies are headed. Toby has 30 years of insights from his experience as Global CIO at such leading companies as American Express and Aviva plus extensive business and IT leadership at Motorola, FedEx and in Silicon Valley. 

Always visionary and often contrarian, in this part 2 of a two-part SandHill interview on why modern IT is “conceptually simple but hard to do1,” he focuses on cloud and mobile technologies.

Also, be sure to read part 1 about the 12 technology areas in modern IT that companies must do well in order to be competitive.

This Week's Sponsor: Actian
Actian

Actian Corporation enables organizations to transact, analyze and take action on big data. Actian is the first to unveil a cloud development platform for building Action Apps, lightweight consumer-style applications that automate actions triggered by real-time changes in data. Actian also incites action for 10,000 customers worldwide with Vectorwise, the world’s fastest and most cost-effective analytical database, and Ingres, the mission-critical OLTP database. Actian is headquartered in California with offices in New York, London, Paris, Frankfurt, Amsterdam and Melbourne. Stay connected with Actian Corporation on Facebook, Twitter and LinkedIn.

Also new on SandHill this week
XBRL and Interoperability: How Standards-Based Technology Creates Value

XBRL may be one of the first embodiments of a semantic Web. Greg Carter, CTO at EDGAR Online, shares perspectives on the standards-based XBRL format, its impact on exchanging business information between business systems, and how a standards-based technology creates value for corporations.

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Five Tips for Storytelling in Marketing

Storytelling is an art that results in subconscious engagement. But there’s a science to doing it well. Jake Sorofman of Marketlever explains five tips in the science behind storytelling that companies need to apply to any idea they try to convey to potential buyers.

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How to Stop the Geek Speak

Geek speak is an epidemic among high-tech companies. It’s in product brochures and websites. But it doesn’t successfully motivate action from potential buyers and in reality often kills sales. Bob Wright of Firebrick Consulting explains how to avoid Geek speak and instead create a strong positioning message that really communicates and drives revenue growth.

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Sand Hill Group Webcast

Wolters Kluwer and Model N Leverage Business Discovery “Powered by QlikView”
Thursday, May 24, 2012, 11:00 AM PDT/2:00 PM EST

Join QlikView OEM Partners: Jason Wreath, Entrepreneur-in-Residence with Wolters Kluwer, Ajay Dawar, Sr. Product Manager and Daniel Amezcua, Director of Engineering with Model N in a panel discussion led by Sand Hill Group President, M.R. Rangaswami, as they discuss how their customers’ demand for greater insight turned into their need to leverage a unique end-user driven Business Intelligence platform, better known as QlikView Business Discovery from QlikTech. Leveraging the market leadership position of the QlikView Business Discovery platform, complementary partners can benefit from increased revenue, customer satisfaction, and recognition in the BI industry.

In this webcast panelists will:

  • Discuss their customers' needs for information
  • Review the unique advantage of their "Powered by QlikView" solution and QlikTech partnership
  • Demonstrate their dashboard solution

Click here to register.

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